Category Creator and Entrepreneur | Waymarker Podcast

Kevin Gelfand is the President, CEO, and Co-Founder at Shake Smart.

In nine states and counting, Shake Smart provides freshly blended protein shakes and health foods for today’s on-the-go lifestyle. Shake Smart has pioneered a new segment of the blended drink industry called Functional Nutrition and is built specifically for college recreation centers and student unions. From the University of Florida and the University of Texas to Penn State and Pitt, Kevin’s business serves some of the largest educational institutions in the world.

Kevin co-founded Shake Smart while in college at San Diego State University where he studied Business Management with a concentration on Entrepreneurship. He has been featured on many media outlets and has been named to the Forbes 30 Under 30 list.

Waymarker, meet entrepreneur and new friend of the community, Kevin Gelfand.

Learn more about Shake Smart at

Listen to Kevin's episode and others like it on Spotify.