Building Your Brand: Expert Advice from a Social Media Strategist

Portia Obeng is a social media strategist with over 10 years of experience in social media strategy and content management.

She started before Snaps were chatted, Instagram had stories, and Tiks were toked; and her current specialties are Instagram and LinkedIn.

She works to help people and organizations understand how they can use social media, not let social media use them. She encourages them to step away from continuous mindless scrolling and figure out how to use social media to enhance their work, lives, and personal brands.

Portia loves being Ghanaian, spicy food, dancing, live music, listening to podcasts, experiencing new countries, and reading a good book (preferably on a beautiful beach in Ghana).

Learn more:

Listen to Portia's episode on Spotify.